Online marketing

Google My Business introduces Special Hours in time for Holiday Season

Just in time for the Holidays, business owners can now schedule special hours based on holidays or special events.   Every business owner knows the importance of an updated and complete Google My Business listing, now you can capitalize this holiday season by sharing special hours to your … [Read More...] about Google My Business introduces Special Hours in time for Holiday Season

Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot … [Read More...] about Can Any Inbound Linking Hurt My Ranking?

The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, … [Read More...] about The Importance of Anchor Text in Back-links